Inbound marketing

Beyond Business Development – Keeping Customers Happy

Helpful Tips, Inbound Marketing, Marketing, Social Media /

[vc_row][vc_column width=”1/1″][vc_column_text uncode_shortcode_id=”777747″]Two areas you as a business owner need to be focusing your energy is on are social search and customer retention. Social search has become the new way for people to find out more information on products and services, and those who have a strong social media presence will attract and retain customers […]

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Google Analytics 4: 6 Key Metrics You Should Track for Better Insights

Helpful Tips, Inbound Marketing, Marketing, Social Media /

[vc_row][vc_column width=”1/1″][vc_column_text uncode_shortcode_id=”210229″]It’s a year later that Universal Analytics(UA) announced that it was going to be replaced by Google Analytics 4. In this month’s blog, we wanted to review the key differences between UA and Google Analytics 4 and how it’s an upgrade for understanding the behind the scenes of your business. We dive into

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How to Create Landing Pages that Convert

Helpful Tips, Inbound Marketing, Marketing, Social Media /

[vc_row][vc_column width=”1/1″][vc_column_text uncode_shortcode_id=”101541″]A common question we come across about landing pages is “is it not the same as a website?”. While we see the similarities, you’re directing traffic to a particular page to generate sales, a landing page is ONE specific page for ONE specific goal. A website has different pages people can explore and

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The Rise and Fall of Threads

Helpful Tips, Inbound Marketing, Marketing, Social Media /

[vc_row][vc_column width=”1/1″][vc_column_text uncode_shortcode_id=”101824″]Threads is hanging on by a thread, LITERALLY. Threads emerged as the hot new app, launched on the fourth of July, 2023  and was presumed to be the app to be on. Similar to X, formerly known as Twitter, Threads is a text-based platform where content creators and businesses could connect and discuss

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Paid Ads: 7 Key Metrics to Track for a Successful Strategy

Advertising, Helpful Tips, Inbound Marketing, Marketing, Social Media /

[vc_row][vc_column width=”1/1″][vc_column_text uncode_shortcode_id=”515358″]Tracking metrics for a successful strategy is just as important as tracking your steps. Tracking our steps and eating healthier to get fit means we are looking after our body. Just like our body, we need to track metrics in our business to make sure it has a healthy input of money and

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The Age of Personalization: Personalization Marketing Gone Wrong.

Advertising, Helpful Tips, Inbound Marketing, Marketing, Social Media /

[vc_row][vc_column width=”1/1″][vc_column_text uncode_shortcode_id=”181828″]Hey… you… yes you. We’ve been waiting for you. If you’ve watched the series “You”, you know Joe’s fascination with finding his one true love and goes as far as stalking them to find out everything about them. Much like Joe, businesses gather information and data on their customers to adjust their personalization

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Authenticity is in, Artificiality is out.

Advertising, Helpful Tips, Inbound Marketing, Marketing, Social Media /

[vc_row][vc_column width=”1/1″][vc_column_text uncode_shortcode_id=”114692″]We are back with our monthly GoViral blog and this month, we are delving into the topic surrounding how businesses that are value-driven and have strong brand messaging are maximizing their brand loyalty. People are sick of being sold to and want to feel seen and heard. Most businesses continue to miss the

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The Different Stages of an Inbound Marketing Strategy

Helpful Tips, Inbound Marketing, Marketing /

[vc_row][vc_column width=”1/1″][vc_column_text]Inbound marketing has fundamentally transformed the way businesses engage with their audience. It’s no longer just about casting a wide net and hoping for leads; it’s about building meaningful relationships, nurturing prospects, and turning them into loyal customers. At the heart of this transformation are the three pivotal stages: Convert, Close, and Delight.[/vc_column_text][vc_custom_heading heading_semantic=”h3″

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Introducing GoViral Blockchain

Marketing /

[vc_row][vc_column width=”1/1″][vc_column_text]At GoViral Digital we’ve been dedicated to performance-based, brand love marketing for more than ten years. Now we’re excited to introduce a specialized team within our ranks focused on blockchain technology – GoViral Blockchain. Our GoViral Blockchain team helps clients seeking to develop blockchain solutions and bring them to market. Blockchain, you say? GoViral

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An Introduction to Influencer Marketing Guide

Helpful Tips, Inbound Marketing, Marketing /

[vc_row][vc_column width=”1/1″][vc_column_text]With so many social media platforms, one surefire way to expand your online presence is influencer marketing.  There is no one-size-fits-all approach to influencer marketing, but you could make it work for your business with proper research and planning. [/vc_column_text][vc_custom_heading heading_semantic=”h3″ text_size=”h3″]What is Influencer Marketing?[/vc_custom_heading][vc_column_text]When an influential person known as an influencer collaborates with

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